About Chainworthy
Built by operators who lived the problem.
Now an AI growth strategist for your team.
Chainworthy is an independent startup founded by people who spent decades working with sales and marketing teams that had plenty of data and not enough direction. We built the platform those teams deserved: goal-centric, consultant-grade, and designed so humans stay in control of every decision.
Where this started
The performance improvement industry runs on data. Incentives, loyalty, channel programs, and sales motivation all generate it: participation rates, redemption patterns, cohort behavior, revenue per member. Decades of it, across thousands of programs, in every industry that uses motivation to grow.
The problem was never the data. The problem was what happened after it arrived. It went into dashboards that described the past. It went into quarterly reports that were outdated by the time they landed. It went into consultant engagements that were excellent, expensive, and episodic. Smart, capable teams were left to interpret all of it themselves, without enough time, analysts, or budget to do it well.
We built Chainworthy to close that gap. Not to replace the people who do this work, but to give them an AI growth strategist that watches their goals, reads their data, and surfaces the next best move with evidence and projected impact where the data supports it. Goals are the spine. The Goal Canvas is where each goal runs: KPI progress, recommendations, action plans, and a weekly briefing in one place. Accepted recommendations become tracked actions. Activity logs every change so outcomes stay auditable. That closed loop is the product.
The team
Chainworthy was built by people who have lived inside the problem. Combined, the founding team brings more than 75 years of experience across private equity, performance improvement, and corporate leadership.
Tim Danis
Chief Executive Officer
Tim is the Founder and Senior Managing Principal of RCP Advisors, LLC, with 25+ years of private equity industry experience. He previously served as Vice President and Assistant to the Chairman and CEO of Aon Corporation, and as Vice Chairman of Aon Risk Services of the Americas, one of the world’s largest risk management and insurance organizations.
Tim’s leadership background shapes how Chainworthy thinks about measurable growth, documented outcomes, and enterprise-grade trust. The platform is built for teams who need to show progress, not just produce charts.
Chris Galloway
Chief Operating Officer
Chris brings 25+ years of experience in performance improvement program strategy, technology product development, and consulting. He has served as a senior strategy and design leader in the incentive and loyalty industry, is a published researcher in the Journal of Marketing, and has held board officer positions within the Incentive & Engagement Solution Providers industry association.
The platform knowledge base that informs Chainworthy’s AI recommendations is built from Chris’s original methodology. The strategic frameworks, behavioral science principles, program design practices, and industry benchmarks inside Chainworthy reflect three decades of direct client work across channel incentives, sales performance, consumer loyalty, and B2B engagement programs.
Chris Desloge
Co-Founder
Chris is a corporate leader with experience spanning performance improvement, disaster services, and nonprofit leadership. He is Managing Member of EGI Capital and Madaket Growth, bringing financial acumen and operational leadership to the Chainworthy team.
What we believe
The best companies have always had access to expert strategic guidance. They could afford the consultants, the analysts, the BI infrastructure, and the data science teams. Everyone else was working with less.
We believe that gap should not exist. Mid-market companies with smart, motivated leaders deserve the same quality of strategic direction as companies ten times their size. Chainworthy delivers it as an AI growth strategist: always on, trained on decades of sales and channel expertise, grounded in your KPIs, datasets, Context Library, and goals. It prepares options with evidence. Your team decides what to accept, what to act on, and what to track.
Human judgment is not a limitation we work around. It is a design strength. Chainworthy does the analytical work so your people spend their time deciding and acting. Activity records what changed and when, so recommendations and outcomes stay defensible without relying on memory or spreadsheets.
Based in St. Louis. Built for growth teams everywhere.
Chainworthy is headquartered in St. Louis, Missouri, an independent startup with deep roots in the performance improvement and incentive industry. Our team is distributed, our platform is cloud-native, and our customers are wherever mid-market growth teams are doing serious work.
Questions or partnership interest? Contact us.